Building your online presence is scary. Most of us are familiar with social media, but having a website? Getting a newsletter? Even starting a blog? There are too many options and it can be overwhelming. Telling Your Story will introduce you to the world of websites, newsletters, and blogs in easy to understand terms and relatable examples.

This workshop also includes a copy of the deck “Telling Your Story: Introduction to Websites, Newsletters, and Blogs.” (A $29 value!)

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Regardless if you’re pubbed traditionally or indie, getting your books into bookstores and libraries can still be a struggle. Circulate! walks you through the process of how bookstores and libraries acquire titles, how to obtain them as well as gives you the tools you need to get your books seen. You’ll also learn how to write a cover letter and a sell sheet as well as how to approach libraries and bookstores.

This workshop is for:

• Those who want to expand their audience
• Want to get connected to library and bookstore vendors
• Create sell sheets to promote their books
• Work with bookstores and libraries on ordering your books to sell and circulate
• Setting up author readings, programming, and more

This workshop also includes a copy of the deck “Circulate! Getting Your Books Into Bookstores and Libraries.” (A $29 value!)

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Think you know everything about social media? Think again! This two-hour class takes you through a quick jaunt through the history of the internet and social media and moves onto do defining your online presence (websites, newsletters, blogs, and social media); creating content and scheduling it, to protecting yourself online. There is a lot here!

This workshop is designed for:

• Those overwhelmed with creating content online
• Undecided if they want a website, newsletter, blog, or social media
• Who want a solid foundation of the internet and social media
• Want to learn how to protect themselves online
• Needs help with scheduling and maintaining their online content

This workshop also includes a copy of the deck “Social Media: The Mother Lode Edition.” (A $29 value!)

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Did you know you can plan, post, and get analytics on your Facebook and Instagram accounts within the Meta Business platform? It’s true! And better yet, it’s free! Using Meta Business Suite, you can plan and post your content, track engagement and analytics, manage and respond to notifications, and more! 

Note: This workshop does not cover Facebook or Instagram ads.

 Takeaways

• Creating business properties and connecting your Facebook and Instagram accounts
• Creating a content calendar and strategy
• Creating text, video, and image posts
• Responding to comments and DMs
• Obtaining and analyzing analytics for your Facebook and Instagram accounts

This workshop includes a copy of the slide deck, “Using Meta Business Suite to Plan and Manage Facebook and Instagram.” (A $19 value!)

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In the age of misinformation, determining fact from fiction is becoming increasingly difficult. The Source Whisperer: Research Without Using AI will give you the skills and knowledge to go beyond search engine and AI results. You’ll discover different online resources, divide fact from fiction, determine currency and credibility, and more. Your readers will thank you.

Takeaways

• Evaluating content for currency, context, authority, coverage, goals, and sources
• The different types of online resources and their purpose
• The different types of libraries and how to use them for research
• How search engines and algorithms work
• Advanced search engine search techniques

Bonus: Over six pages of publicly available databases, journals, and websites for your research!

This workshop includes a copy of the slide deck, “The Source Whisperer: Research Without Using AI.” (A $29 value!)

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Are you safeguarding your digital life? Online security isn’t optional; it’s vital in today’s world. Discover how to create fortress-like passwords, use password managers, spot sneaky phishing attacks, and build a powerful defense against cyber threats.

Takeaways

• Choosing the right password manager
• Recognizing phishing, smishing, and ransomware
• Creating and managing backups
• Password safety
• Securing your online accounts

This workshop also includes a copy of the deck “Digital Hygiene: Cybersecurity For the Rest of Us.” (A $19 value!)

Note: Lisa will email you a link to schedule your workshop within 24 hours of purchase.

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This workshop targets those who want to make their online presence more cohesive, clean up their online presence, or even step away from it.

Takeaways

• What is an online presence
• How your online presence should be structured
• Creating a content calendar and strategy
• Managing account data
• Deleting or deactivating unused accounts
• Removing yourself from searches

This workshop also includes a copy of the deck “Can I find you? Your presence online.” (A $49 value!)

Note: Lisa will email you a link to schedule your workshop within 24 hours of purchase.

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